There have been markets for hundreds of years but in the last decade a new kind of market has been growing in popularity, farmers' markets.
In this programme we find out what a farmers' market is and we speak to those who visit them and those who sell at them.
Before you listen to the programme look at these comprehension questions. You can hear the answers in the programme. Check your understanding by trying the quiz from the Extras section below. You can also download this programme in mp3 format and follow it with a transcript.
1: What are the two main rules for people selling at a farmers' market?
2: What reasons do people give for shopping at the farmers' market?
3: What does Paul sell at the market?
Vocabulary from the programme
strict rules
rules which must be followed closely
produce
a word for food that has been grown to be sold
banter
informal friendly conversation and gossip
rapport
relationship with other people, getting on
Example
He was a very popular teacher, he always had a good rapport with his students.
to convert (someone)
to change the way that someone thinks about something, often from negative to positive
Example
I never used to like olives, but recently I was offered some and now I'm converted, I love them!
Extras
Programme script (pdf - 20k)
Download this programme (mp3 - 1.8mb)
To go to the original BBC page click here
Britain .
Markets have been around for centuries, but in London a new kind of market first arrived
only about 7 years ago. What kind of market? – Farmers' Markets.
In this programme we find out what a farmers' market is and we speak to those who visit them and those who sell at them.
Before you listen to the programme look at these comprehension questions. You can hear the answers in the programme. Check your understanding by trying the quiz from the Extras section below. You can also download this programme in mp3 format and follow it with a transcript.
1: What are the two main rules for people selling at a farmers' market?
2: What reasons do people give for shopping at the farmers' market?
3: What does Paul sell at the market?
Vocabulary from the programme
strict rules
rules which must be followed closely
produce
a word for food that has been grown to be sold
banter
informal friendly conversation and gossip
rapport
relationship with other people, getting on
Example
He was a very popular teacher, he always had a good rapport with his students.
to convert (someone)
to change the way that someone thinks about something, often from negative to positive
Example
I never used to like olives, but recently I was offered some and now I'm converted, I love them!
Extras
Programme script (pdf - 20k)
Download this programme (mp3 - 1.8mb)
To go to the original BBC page click here
Callum:
Hello, I'm Callum Robertson and this is London Life. Today's topic is a
relatively new kind of market which is now very popular in London and across
So what is a farmers' market and how are they
different from normal markets? To answer these questions I spoke to Mark
Handley from a company called London Farmers' Markets which organises farmers’
markets in London .
He says that there are two main rules that apply to farmers' markets – what are
they? Here's Mark Handley.
MARK
HANDLEY
A farmers' market is maybe slightly different from a
regular market. There are strict rules that govern the people that can attend
and sell at the market. There are two main rules, the first rule is that the
person that attends the market has to be the producer or the grower of the food
they are selling, so that means there are a lot of farmers that sell at the
market, they might be selling meat, vegetables, dairy products also sometimes
fishermen that have either farmed the fish they're selling or caught the fish
they're selling or possibly bakers that have baked the bread and then they are
selling that direct. The other thing that defines a farmers' market is that the
produce that is being sold comes from a specified geographic area, so that
might be 100 miles
from the market, it might be 30
miles from the market so that the produce is local and
fresh
Callum:
Mark Handley from London Farmer's market explaining that in these markets the
people selling the goods have grown or made them themselves and that they come
from a particular area. This, he says, makes sure that the produce – the food
being sold – is local and fresh.
And what do people who visit farmers' markets feel
about them? We visited one just outside London
to find out, listen out for the different reasons that people give for visiting
farmers' markets.
VOICES
So why do you come to the farmers' market?
Trying to avoid supermarkets to be honest. Trying to
buy local and fresh produce and support
the local businesses.
Produce is always fresh and I like to support the
local farmers, that's why we do it.
It's nice to come and try different foods and taste
different foods, so it's just variety really.
We know the things are fresh. They're a bit more
expensive, that's all. The thing is I mean these eggs most probably they were
laid yesterday.
Well I like to support local produce and I always
think the things are very fresh and nice and I just feel we should keep it all
going really.
Callum:
There were a number of different reasons given there, some people want to
support local farmers and not use big supermarkets, even if the produce is more
expensive in the farmers' market and most people said that the produce was
fresh. One man commented that the eggs he bought were probably laid only the
day before.
That's how the public feel about farmers' markets, but
what about the farmers themselves – do they enjoy it? Paul sells goats' cheese
which he makes himself.
He talks about the banter with the customers, which is
the chatting and gossiping and he also talks about the rapport with customers –
the good relationship. Listen out for those words rapport and banter.
PAUL
So what do you like about coming to the farmer's
market as opposed to selling your cheeses elsewhere?
It's the banter, meeting the public, having a chat,
like yourself, having a general chat. The rapport between the general public
and yourself, it's absolutely fantastic. You can convert some people. A lot of
people say they don't like goat's cheese, can't stand it but they like cheese.
They try our little samples, they love it. It's fun, it's wonderful.
So do you think you get a better quality of food here
than you would at a supermarket for example? Absolutely because everything's fresh,
it's all our own produce from all our own animals on our farm, it's the best,
it's absolutely the best.
Callum:
Paul says that the banter and rapport is fantastic and it gives him the
opportunity to convert some people – they think they don't like goat's cheese
but he chats to them and encourages them to try a little bit, a sample, and
they do and, he says, they love it.
That's all from this edition of London life, with all this talk of food I'm
getting a little peckish, now I wonder where my nearest farmers' market is …